About me.

Brigitte le Roux – Digital Product Design Lead

I am a left-brained creative and digital product designer and manager with over a decade of experience. I approach projects by thoroughly interrogating the problem first and then crafting a beautifully designed solution that marries the needs of the business and user.

I am a full stack designer with excellent skills in UX, UI and Interaction Design. My experience is not only in the design of digital products but also in the management of teams and processes including planning, costing, team guidance and mentorship as well as collaboration with developers.

My skills are flexible enough to manage and design complex projects with a larger team or to partner with a smaller team to provide a cross-section of skills to help with business needs, whether they be designing a website or app, brand identity, illustration or packaging.

For my day job, I lead an experience design team with diverse skill sets and personalities to create award-winning products that positively affect business goals through robust problem solving and user-first design. Throughout the product design lifecycle, I collaborate with various professionals including digital strategy, business analysis, experience design, development and testing. I am based in Gauteng, South Africa and regularly collaborate with clients across the globe. I am a certified Scrum Master.




In my career, I have worked with some of the biggest and most innovative South African and global brands.